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Books for People with Print Disabilities
by Robinette, Scott (Scott Robinette)
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One of the oldest and most beloved brands in the world, Hallmark wrote the book on customer loyalty. To its millions of fiercely loyal customers world-wide, the Hallmark brand stands for much more than greeting cards, it stands for the feelings of a lifetime, a continuity with the past, and a hope for the future. In Emotion Marketing, Hallmark insiders reveal, for the first time, the original Emotional Marketing strategies behind their company's enduring success.Customer loyalty remains as...
Topics: Business, Nonfiction